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Every article I've published, in one place and grouped by topic. Start with the question that matters to your business now.

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Onur Ibrahim

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I comment on sales and marketing for owner led businesses, from lost enquiries and agency work to practical AI in sales.

I'll only comment where I have direct experience. If your question sits outside these areas, I'll say so and, where I can, suggest someone better placed.

Jump to: Start here · Sales and follow up · Customer insight · Offers and clear copy · Search, content and your website · Ads and measurement · Growth and business decisions

Start here.

My newest work. Each piece shows its sources, dates and limits.

Sales and follow up.

How to reply to enquiries, follow up well and hand work between people, so more of the right conversations turn into work.

Next step: Stop good enquiries getting lost.

Customer insight.

How to understand what customers want, and how to keep them coming back.

Next step: Get advice on what to fix first.

Offers and clear copy.

How to make your message easier to understand, with offers, headlines and stories that help buyers choose you.

Next step: Get advice on what to fix first.

Search, content and your website.

How to help the right people find your business, and turn more website visits into enquiries.

Next step: Check what your agency reports.

Ads and measurement.

What to measure before you spend more on ads, and how to judge whether marketing work is paying off.

Next step: Check what your agency reports.

Growth and business decisions.

Plain views on growth, AI and the choices owners face.

Next step: See where AI can help.

Topics I cover.

Four areas where I can give you a practical view.

Sales follow up and lost enquiries.

Why good enquiries go quiet after the first reply, and where they fall between marketing, sales and the CRM.

Getting value from a marketing agency.

What owners should expect an agency to report, and how to judge whether the work is helping sales.

Practical AI in sales.

Where AI helps with follow up and reporting, and where a person should step in.

Sales and marketing for owner led businesses.

Choosing what to fix first when time, cash and people are tight.

Short bio.

Onur Ibrahim is a sales and marketing adviser who works with business owners to find what is holding back sales and help fix it.

He started at big agencies on brands such as Land Rover, Ford, Nokia and Tesco, then built and sold firms of his own.

Longer bio.

Onur Ibrahim helps owners of established businesses get more from sales and marketing. He works with them to choose what to change, then helps their agencies and teams get it done.

He began at large agencies, working on brands including Land Rover, Ford, Nokia and Tesco. He then built and sold businesses of his own, and today he also buys and grows firms.

Outside work, he has trained in martial arts since the age of seven and still teaches at MF North London.

How I can help with your piece.

I can do a phone or video interview, or send written answers by email. Tell me your deadline and I'll tell you straight away if I can meet it.

If you need a real example, I'll only share client details with their permission.

Get in touch.

Email [email protected] with your question, your outlet and your deadline. I reply to media requests as quickly as I can.

If you'd like to know more about my background first, my story is on the About page.

Know the cost before work starts.

The first hour is free. If we work together, my advice is priced after that hour, once we've agreed the scope and time.

If my team builds anything, that's scoped and priced separately. Any new software costs are set out before you decide.

Questions journalists ask.

Short answers to what journalists ask me before an interview.

How quickly can you respond?

Tell me your deadline when you get in touch. I'll tell you straight away if I can meet it.

Can you name clients?

Only with their permission. If I give you an example, I'll say whether the business can be named.

What format works best?

Phone, video or written answers by email. Whichever suits your piece and your deadline.

The numbers.

Clicks, enquiries, quotes and sales are different measures. I check what the agency reports, what it can actually see and what happens once an enquiry reaches your team.

Not sure where to start?

Bring your question to a free first hour. We'll talk through what's happening and where I'd look first.

If the calendar does not show a time that suits you, send a message through the contact page.

I help business owners get better results from sales and marketing through clear advice, agency oversight and work delivered by my team.

© 2026 Onur Ibrahim. All rights reserved.
124 City Road, London, EC1V 2NX