Engagement at the Zero Moment of Truth (ZMOT)

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Winning at the zmot – A perspective on the application of Zero Moment of Truth from Onur Ibrahim, ROI focused Digital Marketing

A short presentation I prepared for an after dinner speaking engagement.

The focus was about how to drive loyalty when customers do not want to collect points

Winning at the zmot – A perspective on the application of Zero Moment of Truth from Onur Ibrahim